Hi, I have tried CPC advertising on Adwords and had to bid so high that it was not worth my while. I then tried CPM advertising. I had not received any page impressions on any of my CPM campaigns. This has meant that I had to increase my CPM time and time again. I first started with $0.50 CPM and have actually gone as high as $15 CPM and still couldn't get 1 SINGLE PAGE IMPRESSION. I have just now realised after getting todays bank statement that I have been charged over $80 from Adwords for the month of April for my CPM ad impressions. I have checked Adwords bill section and it tells me that I have been charged for over 100,000 impressions. How I see this is that they have frauded me. I have this shown on my adwords bill, but not in my adwords stats. I thought that I was not getting one page impression so that I couldn't then monitor how my campaigns were performing. I have just received a bill at the end of it saying that I owe them X amount of pounds but my stats has reported that I have not received 1 page impression on my campaigns. Does this seem right, if so then why are they doing this to their customers. Why are they trying to fruad their customers by providing them inaccurrate stats. If I had known that I was actually receiving page impressions then I would have cut down on my CPM cost and not actually raised it as how I see it is that I have made a big giant loss as I couldn't even monitor the performance.
Does your account still show zero page impressions? I find that stats are always delayed and you need to give things (especially CPC campaigns) at least a week to start working properly. At the end of the day you asked for the impressions and google delivered them so there isn't much you can do.
Does your adwords stats now show the 100k impressions? I think you would better write to G immediately explaining your situation. I am sure they will be helpful.
They may have delived them, but it shows up in my stats that I have not received 1 page impression and I have had two CPM campaigns running for about a month now and kept them running as I believed I was not getting 1 page impression until I have now seen my bill. After receiving my bill by surprise my stats are still showing that I have not receive 1 single page impression on my CPM ads. Now this must be an error as if it is not and everones stats is like this then Adwords is giving false information and is breaking the law. I have been charged for a service that I thought that I was not receiving. If your stats shows that you have not had a page impression and then you suddenly receive a bill for X amount of page impressions when I thought that I was not even going to receive a bill then this is not right. That is what the stats are for. With no stats showing I couldn't tweek my campaigns. Instead I just kept increasing the CPM bid and have gone as high as $15 and still thought that I was not receiving any page impressions. Where you mention that I asked for impressions so they gave them to me, you are right there, but they gave them to me in the wrong way. That didn't tell me where I was getting them from, how many I was receiving, etc. I have just got a bill at the end of it telling me you owe me this for this amount of impressions. Now that is not right at all. I have been charged for a very poor service. How are you ament to tweek your campaigns and see what sites your ads are performing on the best and which ones you should take your ads down from. You can't because I didn't receive any stats and after being charged, I still have not received any stats for the impressions that I have had. I have even checked my own personal stats and I don't think I even got any clicks from them impressions. If I got some then it was not many.
If your stats show zero impressions then just email google and tell them. They will investigate and probably not charge you.
I would contact Google about it. Just call them and they will figure something out for you. They have always been very helpful for me. Sorry about your misfortune.