I just got an email from a friend of mine and here's what he had to say about Adwords: ***** Right now Google is making some CRAZY changes to their AdWords system. They are going and manually reviewing the landing pages of their advertisers and in many cases BOOTING PEOPLE from their system. In many cases, they aren't actually terminating people from the AdWords system but they will raise the minimum click price for their keywords to like $5.00 per click -- essentially running them off. WHAT ON EARTH IS GOOGLE DOING? I've now seen firsthand that Google is turning away people that were spending over $10,000/MONTH with AdWords. Yes, basically telling them "We no longer want your money go advertise somewhere else." It's truly INSANE. Maybe you've been one of the unlucky ones that this has happened to. If not, be prepared for it. Here's the deal... It appears as if their latest changes are mostly affecting SQUEEZE PAGES. In other words, landing pages that go for the opt-in before showing a sales letter or the bulk of the site's content. (Although it's happening to some sales letter pages too.) For a publicly traded company that's under tremendous pressure to continously generate more profit from quarter to quarter, this surely seems like an IDIOTIC move on their part. OR DOES IT? My buddy Frank Kern has an interesting 'theory' about why they are doing it. Google is supposed to be coming out with a CPA offering very soon. This will allow advertisers to pay Google on a cost-per-action basis, such as by paying PER OPT-IN SUBSCRIBER. * I personally believe they are moving in this direction because of all the CLICK FRAUD. Anyway... Frank's theory is that Google is very against landing pages that are focused on collecting opt-ins because they hope to SELL THEM with their new CPA offering. Either way, something crazy is going on with Google AdWords and it's WIPING OUT some marketers' revenue. It totally sucks. This is yet another reason to LEVERAGE your traffic from multiple places and not have all your eggs in one basket. If you use AdWords for traffic don't panic. We'll figure out a solution to all of this and find a way to make it very profitable -- that's almost always the case everytime there is a major change. What seems horrible to some marketers becomes a major OPPORTUNITY to others. ******
A friend of yours? That sounds like a self-promotion e-mail newsletter that gets spammed to e-mail boxes all over the world. Not to mention that this has been an issue and been discussed here and elsewhere for a while now.
Well it's here again and if anyone else didn't know then this is for them. And yes that's my friend John Reese along with Mike Filsaime, Jeff Walker, Jay Abraham, Joe Vitale, Brad Callen, Yanik and the boys. Just because you know doesn't mean the rest of the world does too.
Yeah but if you bothered to scan the adwords forum here before making your post you would have seen this: http://forums.digitalpoint.com/showthread.php?t=106546 thread with only 209 replies on this subject.
I came here to discuss and not scan or scam. Unless mod feel otherwise they can easily delete it. It's that simple. Think positive.