I run adwords campaigns for my TV site. Now when a user clicks on the AD, it usually will cost 20 cents just for advertising. If the CPALead gateway only gives 45 cents per survey usually, whats even the point? That's also assuming every person fills out the survey to which, we all know is not realistic. Anyone else notice this? I know quite a few people use PPC for networks like cpalead and im not sure if its really worth running these campaigns unless you have vouchers that pay for them.
that's a definite loser. you're better off doing ppc with email submits that pay 1.50 per submit. 20 cent cpalead is just troo low. cpalead is just good for free traffic.
Obviously it's not worth it to spend 20 cents to get a lead if just 10% convert ($2) and you get 45 cents back. In that case, you'd want to pay less than 4.5 cents. Adwords, indeed any form of advertising, is worth it only if you make a profit at the end of the day.
I tried adwords for my hosting business and got 1 client after spending $75 in a in just a few days. I think I'll be broke if I continue adwords.
It takes time to zero in on the proper keywords, ads, and of course the landing page. Expecting or rather banking on each visitor to do your "call to action" isn't going to happen at the best of times, least not in the start.
Yea i mean i earn with ppc but i want to make sure its profit and im not just wasting money. I seem to pick good keywords for it.
Hahaha. Sorry for laughing, but I also lost more money than I made through AdWords. Most people lose money with AdWords and not because they don't know what they're doing. It's just that the price for the service that they offer is not high enough to cover the cost of AdWords. I would only use AdWords if I had a product to sell that was over $100 in value. Otherwise, don't even bother unless you like to see traffic numbers increasing and your money disappearing.
If you have that free videos/TV show site than the only way you can make money is through some sponsors. Not many people will click your text or banner ads nor will they pay you to watch those shows because they want them for free. I've seen so many free download sites and videos sites begging for donations that have over 10,000 visitors in one day. They just cannot make any money from these people. Even if they get paid per 1,000 visitors, still it will not make you enough money to cover all of your costs. If I had 10,000 targeted visitors on my site per day, I would make enough money to make a nice living since I offer a service and I know that a percentage of those people would pay me to subscribe to my services.
Yes, making money online gets harder as people get smarter. There's so many sites out there now offering so many things for free, even the donations doesn't payoff any more..
Rather than picking up the right keywords for a product which makes it difficult to break even, try focussing on picking up the right product first. Then go about picking on the right keywords. AdWords is not for all types of products and your success/failure depends on what product you choose to promote.
Well, it's both. Some don't know what they're doing (most I would say judging by the accounts I manage and the ads I see when I search) and some have inflated ideas of the potential of advertising on PPC ("all my visitors are going to buy") and having unrealistic goals and unrealistic bids. I've got lots of successful clients with products well below $100 using PPC, myself included. The price of the product or service has nothing to do with it. Almost none by the way is an affiliate marketer. Quoting Wildcat: > I seem to pick good keywords for it. Operative word there is "seem". You wouldn't believe clients I've had who say a certain keyword is just what they need to use. Goes back to not understanding the system. I guess a third party's view is sometimes needed. You say your run a TV site. I'm assuming you make them take a survey or some other offer that you get paid for in order for them to access the show. I don't think that'll work and I don't think you should use PPC for that.
I agree with you on this. I've seen these sites where you have to take a survey before you do anything and I leave immediately. I don't want to spend 15 minutes filling out a survey. Also, some of those surveys ask for very personal information which I'm not willing to share with just any company out there. Forcing people to take surveys before they can use your site is just a bad business model that will not work.
Surverys are the one thing that can turn customers away. When ever I see one pop-up it's close for me!
keep using..initialy it may be you feel that you have loose a lot but after some time you will surely feel a change and get profits.
You guys are lucky, I've tried bidding on adwords for my website's industry, "debt management", "debt help", "debt consolidation" etc. Some of those are going for a minimum of £8 per click (about $11) and other other day, the top position was around £60/$85. I'm really at a loss to explain how they can be making that work, judging by their websites, they're not going to be getting more than say 5% conversion to a lead (not a sale). It just doesn't make financial sense, I've talked it over with others in my industry and we've worked out they're going to be paying out around $1,000 per sale. The only conclusion is that the guys doing it aren't budgetting very well, or simply don't have any experience at tracking and so don't explicitly work out their ROI for PPC. I've had bosses before say to me "Just get us at the top of the results", so maybe it's just a load of fools?
$85 per click? Are those people nuts? It must be a bunch of fools thinking they're playing Monopoly with paper money. I just hope their shareholders are not losing their share value because of this as they will run the company into bankruptcy if they continue this path.
I would have to agree with Lotos1. If your ROI is less than your adspend, obviously it is not profitable. Also, you need to take into account the product you are selling. If a product does not convert well offline, it will probably not convert well online.
Maybe if you aren't making as many conversions as you could be you need to really examine why... Look at your landing page, check out your bounce rate, and stop paying for keywords that convert poorly. How are you tracking? How are you collecting leads? Telephone or contact form? PPC is more than setting up a bunch of keywords and letting the campaign run wild.
It depends on how much each click costs vs the amount u make from getting those viewers to your site.