My adwords account is showing 8,500+ impressions with only 4 clicks. I started this campaign about 2 days ago, and am being quite low on the CPC I pay, with less competitive keywords. However is that amount of impressions right for 4 clicks.
It can be correct and you should assume it is unless you have data to suggest otherwise. Without more information, the best I can do is just give general recommendations. It sounds like your ad ranking is way to low or your pay per click ads are not well written. For your ad ranking, you can increse your bids to help improve that. You can also write better ad copy which will help both. Here are some tips to improve your CTR. Improve Your Click Through Rate Good luck.
Thanks Huligan for the link. I've found a few ways to improve that look obvious now, I can't believe I didn't think about some of them before.