As mentioned in the subject line, is there any tool that will tell if a certain site is using AdWords campaign? For ex, if somesite.com is using AdWords as its advertising method, how do I know? Also how do I know what kind of keyword the above site is using for its own campaign?
There are a few tools/sites that claim to - keyword spy is one. However, I've just run a test on one of my sites and it's come up with stuff that I've never used as keywords.
I really don't think there is any tool to do that.. however, you can find out what your competitors are bidding, how much they're paying and what ads they're using with "Adgoroo"... do a google search and you should easily find their homepage... I use the software, it's pretty neat...