I've noticed my adwords traffic has steadily increased with cellphone traffic, with almost a 2:1 ratio this month of cellphone:windows hits. Is that normal? If that is normal, what do you guys do with your phone traffic? For what I'm promoting, I chose to do an auto-redirect to my affiliates cellphone page, but the conversions are brutal compared to the regular site. I am tempted to either scrap the auto-redirect or scrap cellphone traffic. What do you suggest? I promote adult sites, is cellphone traffic worth it? I can't imagine a need for adult sites while on a phone, but that's me.
You need to move onto conversion optimisation and stop focusing on traffic. Whats' your landing pages goal? Sounds to me like a gap in the market. I dunno what adult sites you run but what do young men like to do when they are out and getting drunk? Especially when nightclubs close and they are still intoxicated by alcohol and are not with their girlfriends? =D Sounds to me like your affiliate is getting all the benefits. I would look at implementing conversion stats on your website. I would look at optimising campaign thorugh exact search terms, serving already performing keywords on mobile devices etc.
Yea, I badly need to work on stuff from my end. For now, I put a stop to mobile traffic coming in, but I know it's not a permanent solution. I have a few problems going on, and honestly have had since day 1 a) I use landing pages to focus keywords / niches which greatly help PR, and lower CPC.. however, b) Because of this, I tend to lose a chunk of traffic right off the start. I can literally see 1/4+ of my paid traffic just piss away by clicking on my link and closing opposed to heading to affliate c) I'm constantly dealing with google's random changes, so even when my campaign becomes profitable, they'll decide they're above the niche I'm working with, or slap my landing pages forcing changes. I'd love to use some of their tools, but they gear them all towards people who can have tracking codes put into their affiliates pages, or those who sell products. I have done other methods of keyword tracking, and I may actually do that again to fine tune it. Perhaps I may start up a campaign just with mobile traffic so I can see the differences in mobile traffic vs web traffic and break down the keywords (exact and phrase) for each. I know there is a lot I can be doing on my end to fine tune, I guess it just gets demoralizing when I get the slap every few months to a year. Any tips on how I can optimize further? Thanks for the reply