Hi everyone, I wish to learn how to advertise through google adwords, but I wish to learn how to do it on my own, maybe later on outsource once I can afford to outsource it to ppc experts. ************************* My Objective - To find out what high converting keywords I should use to seo with and not waste time doing seo to the site and later on find out that I did seo for the wrong keywords, and the traffic of people coming through are just looky loos and do not do anything, meaning i optimized the website for the wrong keywords and not high converting keywords. ************************** Is it true or false- that the only way to find out what the high converting keywords are one must set up a google adwords campaign with multiple keywords to out what keyword phrases are " buyer keywords " which actually actually result in a sale online for a affiliate marketer marketing physical products like cameras, or someone that actually seeking out the best converting keywords requiring visitors to fill out a form resulting on a live lead for a offline brick mortar service business.