Adwords bid keep going up

Discussion in 'Google AdWords' started by 89mk3t, Nov 17, 2006.

  1. #1
    I have an Adword account and been running few campaign for some time. Today I added few more campaigns. When I added the keywords the google is telling me the bid of my keywords has gone up, min keyword cost is over a dollar(Keywords are for a generic topic and with very little search volume and almost no competition). So I open my other campaign and find words which cost about a dime, copy it to my new campaign and it's still telling me that they are over a dollar too.

    Any suggestion what's happening to my account.
     
    89mk3t, Nov 17, 2006 IP
  2. fryman

    fryman Kiss my rep

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    #2
    Its called quality score, do a search and read one of the hundred threads already posted about it
     
    fryman, Nov 17, 2006 IP
  3. igotrichonline

    igotrichonline Peon

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    #3
    improve your CTR to get a better quality score
    use " " and [ ] around your keywords..
    remove the keywords that dont perform
    split test your ads

    put all your higher CTR keywords in a campaign of its own
    low ctr keywords in its own campaign
    this is so your not so good keywords wont bring down your quality score over your whole campaign

    hope this helps
     
    igotrichonline, Nov 19, 2006 IP
    Mong likes this.
  4. taim

    taim Peon

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    #4
    more red widgets on offer this time of the year.
     
    taim, Nov 21, 2006 IP
  5. TatiAnA

    TatiAnA Active Member

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    #5
    I've been dealing with this problem for a couple of weeks now. I've mentioned on the other thread that i'm either asked to bid $1 or $5 on my keywords. I have optimized the ads (by mentioning keywords on title and description), optimized the landing page as well. What am i still missing?
     
    TatiAnA, Mar 12, 2007 IP