Hi all... I decided to use Adwords. I have a website which is in different language than English. It's in Hebrew. I opened Adwords account but I am not sure about something . Lets say that one of my pages on the website is about 'Paris Hilton'. If I include the words 'Paris Hilton' once in a title tag, does it means that ads from google will show up? I am not sure if it's smart to target it to one language although everyone that speaks Hebrew knows read English - and they will click on google's advertisements. Thanks in advance for any help! Guy.
'paris hilton' belongs in your keywords. And I think you should stick to either English or Hebrew. Or just english. Try reading through this. https://adwords.google.com/select/steps.html If you have any questions about it, ask them here.
I think it doesn't matter what language your pages in. The only thing that matters is your keywords and targeting in AdWords. As long as 'Paris Hilton' is in your ad and in your keywords it will be displayed for any user on the web who searches for it unless you set the country targeting and limited all countries but yours.