Hi guys, Just wanted to know.if I have a bunch of keywords for a campaign, and I want to add them to adwords to test their conversion rates, should I put them into different ad groups or should I lump ALL into 1 adgroup. I will only be able to adjust the Max CPC if they are in different adgroups right? How should I go about this to track the keywords ... Thank you
different adgroups will allow you to use different keywords in the ads and can have a big impact on QS and CTR. you can adjust CPC for individual keywords you can assign a different tid to each keyword or each set of similar keywords. or use something like xtreme conversions
What way would you guys suggest I do it to split up the words in the different adgroups? 1 adgroup for new testing words and phrases and the other for establish words and phrases?
Group similar keywords togethor. If they dont work that group can be deleted. Successful groups can remain working as they are.