I am trying to make ad groups of my keyword list( 150 keywords) using adword editor, I want to make one ad group for each keyword, so each ad group has one keyword in it ( totally 150 ad groups) I want to be able to use same display url and same destination url for all ad groups. it has been more than one hour that I am trying to make this work. read the help file, but I could not find out how to do it. anyone can help out? please? thanks
So you have 150 keywords in 150 groups and you want all these to point to the same destination with the same display URL...? Honestly, why not put them all in the same adgroup? If you are looking to make sure each keyword comes up in the advert, you could always use dynamic keyword insertion. This would save you a lot of time. Otherwise, you could just copy and paste 150 times...
thanks for the reply; I managed to do that using excel, just copy and past keywords and ad group name etc. on columns when done copy all of them and past them into adword editor. i wonder when all the keywords in my list are highly related to the content of the page the google ads points to, does it make a difference in terms of quality score if all keywords are in one ad group or each keyword in one ad group? thanks
Keywords within an adgroup ought to be similar in some way. Honestly, it probably wouldn't matter if each were in its own adgroup (assuming all are similar), however your keywords run the risk of competing with one another and some of them may not show in favor of another. The nice thing with grouping them is that you can mix up the keyword matching type (broad, phrase, exact) where you can have a general keyword set to broad to pick up the traffic missed by your more specific keywords. This can be done in one adgroup, a few, or 150. I would recommend staying away from the latter.