Hi, I need advice on VCM, Value Click Media, average CPM rates. I understand that CPM is based on the campaigns to choose.
It's not that hard to get approved if you have a good professional site that they are looking for. Most sites don't get approved because they are either not that professional or look like they are just using a similar or same off the shelve script as many of the other sites.
VCM has been around for a long time. They have to be picky in order to fulfill the very TALL order of ad impressions. New websites may potentially lower the eCPM across all websites (dilution) unless their sales team can pitch individual sites to high paying advertisers.