Hello guys,As you know there are lot of ways to advertise product/brand or business etc. Most of them are very expensive and usually every one like any cheap way. So what you think, what are the cheap ways to market business or product etc? please share your suggestions.
Marketing plan depends on product or pattern. Our marketing plan is typically made up of individuals or group or institute who are comfortable with technology, and interested in using the internet to research their purchase decisions. The campaign will thus focus on two areas: Posting on classified- Cragislist, Backpage, kijiji, EbayClassied, USFeedAds. Online properties - website and Face book page, other social media marketing and search engine optimization (SEO) in different major search engine. These focus areas will work simultaneously to build interest and drive sales over the period: Marketing drives traffic to web page and Facebook page from craigslist, backpage and other classified sites. Visitors convert and/or subscribe to website email newsletter and “like†the Facebook page Direct mail sending to different school, high school, college, For making corporate sales. Bring Traffic from Major Search engine like Google, Yahoo, Bing by SEO. Satisfied customers post on social media praising thus reinforcing the marketing message Posting good reviews, Always concern about competitor activities DRIVE-TO-WEB MARKETING HIGHLIGHTS Direct mail ads to targeted demographic using purchased lists. Email marketing campaign using purchased lists. Search marketing campaign for text ads and display ads (will include A/B testing) Social media campaign with a Facebook page and Facebook ads. ON-LINE PROPERTIES HIGHLIGHTS Weekly email newsletter on site, featuring new products of the week. Facebook fan page with customized tabs and links to the website Contests on both the website and Facebook fan page to win a free products. Setup a blog and making specific blog page for specific product and update blog regularly link redirect to main site Measurement of results Campaign results are measured and acted upon during the campaign, and a post-mortem is executed within 2 weeks of the end of the campaign. Specific metrics include: Sales during the campaign (total sales, weekly sales, sales build-up rate, etc.) Response rate of direct marketing Website traffic (number of visits, time on site, return visitors, bounce rate, etc.) Social media engagement (number of likes, number of fan interactions, number of users interacting on multiple product, etc.) ROI of campaign components and overall campaign. Action Plan for Every Day Craigslist and Backpage posting every day by 4 classified ads posting expert from morning to night EST time. 1000 CL post and 300 Backpage post (50 top cities in US) 2. All marketing campaigns launched daily social media posts. 3. Social media posts and email newsletters optimized to take into account visitor behavior and sales patterns; winning website landing page and ad tests rolled out. 4. Search engine optimization (SEO) Link building based for getting top rank at major search engine. 5. Sending Email to different institute and also reseller (for whole sale)
Social media or internet marketing is one of the economical tool of advertisement. Other media is expensive compare to online promotion.
hasnain has said some good points.social media and using the free classified sites for our own sites is beneficial.There are lot product launching Technics these days, including Pressreleases (Free of course) Youtube media,facebook like that.Use any of them for a good start