Hi everyone, Please tell me that "what is microsite?" and "What is the advantage and disadvantage of microsites in SEO campaign". Is microsites good for SEO? Thanks Ek Lakhh
Microsite is also known as landing page, its for the promotion of products. Following are the advantages:creating a microsite prolongs the time from launch to traffic growth and discovery.Why not create the experience of the microsite on your primary domain and focus the link metrics that drive quality domain metrics on the site that really matters.Disadvantages:A websites current CMS does not allow for the functionality that the microsite needsA business owner is worried about security risks of giving access to the code base of their primary website.Microsites, if done well, can help a website capture additional spots in the top results to help with reputation management around exact match company names or brand names.
Through Micro website URL you can post one URL twice in one website. So you will get the more back links from same website. You can set so long website URL in Micro blogging twit by converting in to short link.
Microsites are small in size child websites of a big website, it will help increase backlinks as well traffic from relevant sources. Microsites are best way to promote a product base and eCommerce website in a precise way.