Q1:- I have created advance segment for my different sections of the website but these segments also include the data for home page and other segment page also ... Why? Q2:- These segments have long urls and how people directly come to the this segment (not possible) then why its showing direct traffic as 50% Q3:- If people come on my home page though organic search and them move to other segments of the website then, would it be count as the organic traffic for that segment as well.