I'm wondering how useful it would be to try and promote an adult affiliate. It's partially related to a site that I'm working on and appears to have pretty decent commission if clicks result in action (it's a membership type site so you get a cut of the sign up proceeds if a sign up occurs). 1) Will introducing such an aspect negatively effect the site in terms of ranking in search engines like Google (will there be a penalty for being linked to an adult affiliate. If yes could this spread to other sites sharing the same IP? 2) What's the best way to introduce a link to an adult affiliate on a web site. Is it best to place a banner or a text link (should it just be a passive link in the footer or a big link in a key area of the page)? 3) Is a link on site the best way to drive traffic or should I try and create some sort of landing page to enable me to customise the content and tailor it to signups? Perhaps a seperate blog to try and capture search engine traffic relating to the adult affiliate? 4) Is it worth trying to do some form of PPC campaign (is there an adwords for adult related content?) to drive traffic through the affiliate link).