Is there Adwords & PPC Both are same thing or different. if they both are different then pls tell me the difference. your answers will help me. thanks for your support
PPC means pay per click. In most cases there is an auction everybody bids for a position and pays on per click basis, hence pay per click. Adwords is simply a PPC platform. There are many others.
PPC = Paid Per Click. As for your bidding, you will have to research that based on your keywords and niche. Each keyword has different bids.