Adsense Tips For Beginners

Hey guys,

I want to share you what I have learned using Adsense. I might be new here but not with Adsense since I'm already using it for almost 3 years. So, here's are some of my tips:

Disclaimer:
- Please be reminded that this tips applies to sites in general. There's always an exemption and this tips are not perfect at all. Please feel free to apply it on the way you think it can help you.
- This is my own work and you are free to share this as long as you link back to this forum. Thank you.

1. Before starting any sites that you are planning to add Adsense, please make sure to familiarize yourself first with its Terms and Conditions. This is very important!

Here are the most important notes from the TOC:
- Don't ever click your own ads
- Don't ever trick your visitors to click your ads using words or images (like an image of arrow pointing to your ads)
- Adults, hacking, warez sites are strictly prohibited

2. Use individual channels to each ad you create, to track which ads receives most clicks.

3. Blend your ads on your site. People doesn't visit your site for the ads, they went there for the content. If your ads looked like the usual ads, they would just ignore it and move on.

3.1 Ads Color
This one is very important. If you just left it on its default, it's like the ads are screaming, "I’m an ads! I'm an ads!", and most visitors would ignore it.



General tips on Ads Color:
(These are general tips and not absolute, tweak yours to maximize your Adsense CTR)

- Ads title must be same color with your site's links (or blue, try it both ways)
- Set border color to site's background to hide it
- Set ads background color to site's background to blend it in
- Ads description and url must be same color with your site's content

3.2 Ads Placement
As a general rule, you need to place your ads above the fold to maximize exposure. Above the fold means the very top part of your page as seen by your visitors without using the scrollbars.

General tips on Ads Placement:
(These are general tips and not absolute, tweak yours to maximize your Adsense CTR)

Leaderboard (728x90)
– Best positioned at the very top, as it is similar to headers.
- If you have forum, between forum entries.

Banners (468x60)
- Most common ads picked by beginners, and according to my observation this size produced the lowest CTR.
- This ad is too common that people are already conditioned that this is an ad, avoid it if you can.
- Best positioned if you have a sidebar on your site, go to Squidoo and open one article as an example.

Half-Banners (234x60)
- I suggest on the middle of the page, end of articles or bottom of blog entries.

Rectangular Ads
Bbuttons (125 x 125)
- You can slot this anywhere you think it can fill the space, usually placed on Sidebars.

Small rectangles (180 x 150)
Medium rectangles (300 x 250) -> second best
Large rectangles (336 x 280) -> in my opinion is the best (highest CTR)

- Most common and effective placement is on the beginning of articles. These are usually wrap around the text.

Square Ads (250 x 250 and 200 x 200):
- Same with rectangles above. Not very common though.

Vertical Ads:
Skyscraper (120 x 600), wide skyscraper (160 x 600) and vertical banner (120 x 240).

- These vertical ads are clearly useful on your sites Sidebar.

That's it for ads placement, if you have any suggestions, please let me know.


4. Choose text ads over image ads if you can. It is really hard to blend image ads since it really looks like an ads, people avoid them.

5. To ensure you can get relevant ads, enclose the articles or paragraphs, which contain your keywords using Section Targeting tags:

<!-- google_ad_section_start --> 
Section text. 
<!-- google_ad_section_end -->

Code (markup):

In rare case, you want Google to ignore parts of your site, use these tags:

<!-- google_ad_section_start(weight=ignore) -->
Section text. 
<!-- google_ad_section_end -->

Code (markup):

5. Don't stuff your site with keywords. It is enough to have ONE tag cloud on each page.

6. If you want to preview your ads, you can do that on your Adsense page or use this preview tool:
http://googleadspreview.blogspot.com/

7. Since Google collects visitor's data to serve more relevant ads. You need to add a privacy policy on your Adsense sites.

You need to add these lines:
Google, as a third party vendor, uses cookies to serve ads on your site. Google's use of the DART cookie enables it to serve ads to your users based on their visit to your sites and other sites on the Internet. Users may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy.

Or, you can create a free privacy policy page using http://www.freeprivacypolicy.com and add a checkbox on Google Adsense.

8. Test, test and keep on testing. The only way to find what is working is testing colors and placements. Your site is unique and only you can determine what is the best.

Hope this helps and if you have any suggestion, just inform me. OK?

Thank you for reading

 

Some good tips there my friend, thanks for sharing them.

 

Good information for Adsense beginners.

 

Good information. Have a glance at my blog and suggest me whether it is perfect or not.

 

nice tips for beginners thanks

 

Some are old tips, but some are new idea for me. Anyway, great summary information for Adsense publishers.

 

Nice blog. Seems you've done your homework well

 

Thanks for the tips!!

 

Thanks for sharing, lets see if it works

 

Great tips for the beginners. Thanks a lot.

 

* Dude.. go for a real domain name. This matters a lot.

*Set your blogs settings to show one post at a time and make some catagories or recent post widget. Because if you show many posts at a time than the person who is reading your lower post won't be able to see the ads and hence he will skip ads. So to increase your maximum exposure of ads resest your settings.

* Use some cool and picky theme. Plane white theme aren't good enough to keep visitors on the page for a much time.

Just my few cents..

 

tks for the useful tips

 

nice tips. thanks for your sharing.

 

I am new to adsense and your tips have been very helpful to me. Thanks

 

Thanks for the info, keep it up good work.

 

Thanks for the nice info.

 

Thats great info and I think the Disclaimer note shows at lot about the integrity of your business. Excellent!

 

Excellent information indeed!

 

It 's interesting post, thank for you. I will do it.... Excellent!

 

The most important tip on that list is the "Section Targeting tags". All too often a site has a recently commented block or recent posts block that interferes with the AdSense. You want your page to display ads that are relevant to the article that they are reading, not a past post.