I'm wondering if anyone else has been experiencing this today - My visitors and page views have, as you would expect, been climbing steadily all day, however my number of impressions has been steadily declining to the point where it has gone from a high of 648 a few hours ago down to 9 now. What the heck is going on?
Maybe the number of visitors declined? If not then take a look at your adsense at the end of the day again, Google seems to have some problems lately with displaying their "real time" Adsense stats.
I've noticed the same thing when viewing Adsense Stats "per page impression". I noticed a huge drop. If I view per "ad unit" it seems more accurate, so I'm just ignoring the per page impression stats for now.
My visitors and the page impressions are more or less same as the previous few weeks, while the cost per click has come down...
Since the 6th of this month, google has my impressions almost cut in half, boom just suddenly. My web log sources from my ISP show a slight increase in traffic all of this month. I don't understand it either, who knows if we are getting jipped out of a lot of earnings, or google is doing some more filtering of traffic themselves now, but something strange is happening.
No, quite the opposite in fact. What I mean is that adsense was reporting the presumambly correct number of impressions at one time today and then later, despite more visitors, it was saying that I had significantly less impressions than before. The number of impressions recorded was dropping when they should have been increasing - that's why it is baffling me.
I really don't know what's up with how they are detecting page impressions. My site had around 3000 impressions (going on my website stats) and Google only shows 300 impressions. The ad unit impressions work though. Strange indeed.