Hello folks, My first question is do adwords users see which sites they get traffic from for instance when someone clicks an adsense ad on my site? Secondly if an adwords user had a particularly lot of hits coming from a particular site due to a relevant page topic and well positioned adsense block would this prompt them to invest in site target campain on this site? Thirdly if i know of three adsense ads that do particularly well across my site is there a way to capitalize on this other than produce more pages on the same topic? Forthly if i had a page of one hundred words based on "fashion" and i had an adsense block on it, i got four competing ads worth lets say around 50 cents. But if I changed the text to be about 1000 words to do with fashion, clothing, particular brands, basically coving a much wider range of topics I take it ads would be competing from all of these areas so basiclly the ads would be worth more because there are more competing? Cheers Guys
I think this is a Yes. I believe most experienced Adwords user sends the click to a landing page, which then re-directs to another page. All stats are read/recorded in the landing page, I believe. (Keep in mind that I'm not an ADwords user, I'm just guessing from what I've read.) This would make sense, so I'd say from a common sense point of view, Yeah, I'd do that. I don't see how beyond creating more pages for the ads. This would make sense, as Google always puts the highest paying and most clicked-on ads at the top. This way they optimize their earnings. Maybe others can chime in with their thoughts.
I agree with Jack's views and dont think a second opinion is needed on it The better targetted the content of the webpage towards high competition keywords the better ad's and the CPC.
Well, they certainly *CAN*. But that doesn't necessarily mean that they will. I'm an Adwords advertiser in addition to being an Adsense publisher, and I use Google Analytics to track goals, so yes I can tell where clicks are coming from. But I've never looked at that. Maybe. A lot of traffic of any kind (from ads or otherwise) is going to cause me to go look to see why. If I were interested in site targetting, activity like that certainly would be a tool I'd use to identify potential sites. But I don't think I'm going to start any site targetting just because I see traffic - I'd have to already be interested in targetting. Cross reference the others from each. Maybe. Assuming that the text didn't become so diluted and generic that it started attracting less focused and perhaps lower value ads.
don't do that until after you have evaluated where the page ranks in driving google search engine traffic to your site... if it's sitting where you want, be careful what you do to it. getting the right targeted ads to your site isn't worth much, when there's no traffic to the pages.