AdSense pricing explained - For Beginners

Hi everybody

Everyday, noods join DP forums so I thought I would share some useful resources with them.

This is an article I wrote lately for my website on adsense (see signature) and it explains how Google determines the value (cpc) of a click. This is very important if you want ot optimize your earning so check it out and let me know what you think.
Read here : AdSense Pricing
Note : This is also useful for adwords advertisers

Hope some of you will appreciate.

 

How can you be sure on those numbers ??

Only google knows

 

what numbers ?

 

This really does not give any real new information. You even state you have no idea what Google pays out.

I do not understand how this would help anyone. Anyone who knows anything about adsense knows that advertisers bid for clicks, what is this article suppose to tell someone?

 

He made the page for noods man. Noods.....

 

I know that but it still does not give any real information. How would that info help a newbie optimize their earnings. He guesses at the percentage you get and it tells nothing on how to target high value keywords.

 

I am with ya. Just poking a little fun at him typing Noods.

Heh

 

Very funny thx eaglezeye
Note that the page IS NOT about the pay out !!
Yes it gives no info, except that no one knows the pay out A question you may come across soon on the forum, wait and see.
BTW the numbers are from my personal feeling and some other sources on the web. Some say that it can range from 20% to 80% (now this is an info) and I personnaly believe it isn't a simple percentage but a fixed amount + % i.e
1 Click = $2 Google takes 10 cents and gives you 70% of what is left.
Keep in mind, this article is for noobs so I didn't want to bring up two many details.
Thx for the replies though

 

That's a nice blog, overall. I'll be using it for reference in writing future articles. Thanks.

 

Thx a lot, happy you appreciate (even with some typos I should remove)
BTW if I may, it is a website not a blog

 

I have been using adwords for several years and adsense for 1, and I barely understand what your article is about.

You list of some exmaples for particular keywords which is unfounded because nobody really says how much they pay and its too hard to guess because AdWords is based on a max bid(unless they specifically set prefered bid), somebody might set a bid of $95 and only pay $30 at most, because its a MAX bid, and google only charges the MIN bid to be top spot. So you get the MIN bid - googles fee.

As well as that, if you can create a site that runs on the keyword of advertising, i can assure you the $6/click will be hard to get because of the way AdWords spreads the daily budget out. Even $1000 of $6 clicks is only 166 clicks. And if you use adwords thoes 166 clicks will be spread out through a day, so if your site is "mom and pop" which gets 1000 impressions, your unlikely to get the ads because "advertising mega forum mart" will have 100k impressions and have at least a 10 to 20% stake of the 166 clicks.

Pierce

 

Ah, well, Blogs are getting very nice designs lately, so I assumed. You create the layout yourself?

 

Yes, and since I have almost no design capacities it took me long weeks to get that result!! I am soo happy it is "seeable"

 

Dear pierce, you really didn't understand my article!! But that's OK don't worry.
Your last paragraph is really interesting and I understood your point. Will probably include some ideas in an upcoming article for more advanced users.

 

Its not anything personal, I just couldnt understand it.

For my last paragraph, im completly unsure of how google does it. But I am trying to determine in it if bigger publishers get premium ads.

With the idea that the more impressions you produce the more likely your going to display more expensive ads. Because its likely your CTR is going to be lower and the AdWords client is going to get a bigger bang for there buck.

On the flip side, if your a smaller publisher your content "may" be more personal, and thus the would be more suited on smaller impression sites.

So you can see the conflict I have, from my experience, of a 0.16% CTR on 20k impressions, I have gotten 1c clicks, but high paying clicks, like 33c to 50c are far more common.

Pierce

 

very well put and informative man. I never know how adsense work until I read your article.