AdSense Page Impressions

Discussion in 'Reporting & Stats' started by iShopHQ, Sep 9, 2004.

  1. #1
    With AdSense change to allow multiple instances of thier script on the same page, I've gone ahead and done that. But now I have question about the Impressions column on the AdSense report.

    Oddly (or perhaps not so oddly) when I added multiple instances my page impressions increased by about 1/3. This would match up with the sites I added the multiple scripts too.

    Say for example I get 5,000 a day for 5 channels, each channel being a seperate site. Each site gets 1,000 impressions a day. I add another banner to one of the sites, and now my total shows 6,000.

    So I'm thinking Google counts each script call as a page view. So a single page with three AdSense banners results in 3 page impressions on your AdSense report.

    Any thoughts....?
     
    iShopHQ, Sep 9, 2004 IP
  2. disgust

    disgust Guest

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    #2
    that was what I assumed would happen, but someone in this forum suggested that isn't the case- I haven't tried multiple ads personally yet.
     
    disgust, Sep 9, 2004 IP
  3. Keith

    Keith Guest

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    #3
    That's my understanding of it too.
     
    Keith, Sep 9, 2004 IP
  4. Geir

    Geir Berserker

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    #4
    We can confirm from our stats that this is correct.
    If Google only has enough ads to fill two ad units, it will count as 2 impressions (the one without ads will NOT count).

    :) Geir
     
    Geir, Sep 9, 2004 IP
  5. Chiara

    Chiara Peon

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    #5
    Yep, my stats show increased impressions because of the multiple ad blocks.
     
    Chiara, Sep 9, 2004 IP
  6. dhruv

    dhruv Peon

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    #6
    I'm getting more impressions because of multiple ad blocks.
     
    dhruv, Sep 14, 2004 IP