what the hell is up with this update? I'm getting 50% of my old revenue. low paying keywords are the name of the day, and high paying keywords are now replaced by PSAs!
I don't think it's a lack of advertisers by any means.. because my skyscrapers are still showing the right number of links, whereas the wide banners that most people use with images are the only ones affected.. and I've noticed that it mostly happens in the root directory of the homepage too, whereas a few levels or impressions deep, they go back to normal. Pretty strange.
Me too, David. I'm down right around 45% over the three most recent days. And I'm seeing the occasional PSA too, on pages that have always been right on target. Also, it seems that in many cases, I'm getting the lower paying ads instead of the higher ones. I know fairly well by now what they are. I have faith in the Google machine but I think they are just having problems lately, rolling things out too early. It seems to happen to a lot of growing companies over time. I don't think this update was ready for prime time -- but I do believe they will work it out. I'd love to hear details from those who have seen an increase as a result of this update -- and how/why it's helped them. I don't make a habit of complaining about stuff but it's important for G to know this is not working for a lot of us. If we need to make adjustments of some sort, I expect we're willing to do that. There have been suggestions that G making this update an option, and I think that's a great idea. If it's supposed to optimize things and make publishers more money, and provide users more relevant ads, I just don't think it's working in many cases. It's discouraging to work on sites, improve content, and all the other things we do to better satisfy our users' needs (and also increase adsense revenues) and then loose roughly 50% overnight. Fortunately, the users are still there. Still really hoping to see someone jump in and tell us how much better they're doing as a result of this update and their take on why it's helping them. Are you out there?
Still much worse results since the optimization update for me. I was hoping it was just a few random bad days, but it seems that isn't likely to be the case. As an earlier poster said, I'm very interested to hear if anyone is doing well with the updated ads.
My eCpm and ctr have been rolled back and..increased too... The change probably took hid time to take effect...
For those of you in long-standing with the program: Has google ever done a pain in the ass update like this before?
Earnings up for me..CPM has doubled on 1 site...But I am into entertainment websites, and it appears there are plenty of advertisers
Earnings actually went up quite a bit last week. This week's more normal. I suspect it's helping some and hurting others, and also taking some time to figure out which ads are effective shown on their own. Teething problems. Still, AdSense is FAR BETTER than any alternative I've seen since the Luna Network died.
Yeah, it's better.. until you get banned due to rogue clickers that you have absolutely no control over. Good luck.
OK...here's the thing...before Google, the ad market was: * Ads you sold yourself * Fastclick, TribalFusion, DoubleClick, etc. - popups with $2 CPM and banners with 20-cent CPM (or CPC which worked out the same) Now, thanks to Google, we have not just AdSense, but also about a dozen imitator programs... and we are generally free to not have popups if we choose not to, and still make enough to pay for our servers. Google has practically single-handedly changed the equation and the balance of power in this market, *even if you don't use it.* As a simile, I once worked in a national HR department; we had three salary bands, one for union plants (highest), one for nonunion plants (lowest), and one for nonunion plants in an area where there was a union plant nearby (perhaps from another company). You guessed it, the nonunion people in a union area earned more than the plain-old-nonunion people. The union brought up the standard salary even for those who were not in the union. Likewise, Google seems to have greatly increased the standard payouts even for those who do not use AdSense. The Luna Network was wonderful for me with their $7.50 CPMs -- even though they lasted, as far as I can tell, for only about one year. For several months, I got $4,000 checks each month - one month it was $10,000, and that was VERY helpful in my job, where I was being wrongly disciplined and "put in my place" on the day after I got the check...believe me, the moment of having them wonder aloud whether I should be there, and my response of "you may be right" while showing them the stub... was worth almost the same as the check itself! Anyway, point is, Luna disappeared but the benefit of Luna did not, including going part-time at work to have more time for the sites, and then being able to enter self-employment... and having Google AdSense really helped me through dead times when my savings was running low; I've pumped my savings back up to a low-reasonable level and have reinvested in my sites as well. (I don't have pure-profit sites, I have information sites that happen to have advertising to pay their way, so it's still 70% hobby.) Let's also remember the competition for AdSense when they started it - Overture. Overture had been paying 1 or 2 cents per click as I recall, then they got greedy - despite ever-rising bid prices and a floor of ten cents a click - and pulled their affiliate program entirely from general access. Overture proved to be greedy, unprincipled slime one step away from being Yahoo or eBay... Google could have had their AdSense program with half the payout and still had the same distribution network. Perhaps someone there realized there would be competition eventually, or perhaps they just have better business practices, but either way, I find it hard to be angry with them - even for banning CNET.