Adsense Onsite Advertiser Penalty?

Discussion in 'AdSense' started by SEO_AM, Jun 7, 2006.

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  1. #1
    I have been running Adsense a long time and doing very well with it. I had always allowed G to offer Onsite Advertiser to my visitors since it came into being. My stats have been very consistent through time. Yesterday I decided that my pages would look better without the Google Onsite Advertiser text, so I opted out with Google. Today the text is gone from the Adsense text ads but I am also experiencing an across the board drop by around 30% on eCPM and earnings. Anybody experience differences when opting in or opting out of G's Onsite Advertiser option?
     
    SEO_AM, Jun 7, 2006 IP
  2. jackburton2006

    jackburton2006 Peon

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    #2
    Some have seen an increase in earnings, others have seen a decrease. It depends entirely on the site. There is no "penalty" assessed by Google.
     
    jackburton2006, Jun 7, 2006 IP
  3. agnivo007

    agnivo007 Peon

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    #3
    Why should that be ? Are they going to decide if you want to offer onsite signups ?
     
    agnivo007, Jun 7, 2006 IP
  4. Danny

    Danny Active Member

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    #4
    my eCPM went up when I removed it but at the same time I made other changes on my site so it could have been co-incedental.

    I am going to ride the current spike and see if it stays consistent for another week. If I see it flatline or get higher I will try re-introducing it for my site and I will let you know if it has decreased or increased.

    Dan
     
    Danny, Jun 7, 2006 IP
  5. AnsonM

    AnsonM Peon

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    #5
    My earnings went down :)
    Quite significant change as well!
    I've since put them back and earnings are better..
     
    AnsonM, Jun 7, 2006 IP
  6. SEO_AM

    SEO_AM Active Member

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    #6
    I am going to give it a couple of days without to see if my earnings stay impacted. If so, I will then put them back on to see if the earnings return to where they were. If so, G and Adsense are penalizing or extorting their publishers into conformance to their wishes. I will let you know. (I don't think it is a conspiracy... if true... it is just a bunch of b.s.)
     
    SEO_AM, Jun 7, 2006 IP
  7. Danny

    Danny Active Member

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    #7
    Not really you shhould really look at your CTR to determine that.

    It may be that your users were clicking on different adverts, or it may be that they are loading lesser value ads on new content pages.

    You really need to give it more time to assess the difference.

    I have set myself a total of 2 weeks to assess it so this time next week I will be back to showing the link and see if it is better or not. I suspect on my site it will be worse though.

    It is a long bow to draw to say Google is "exthorting" us. It would only be fair under proper analysis and we all know that any research requires a minimum of 1000 in its sample group so You will need to compare

    1000 impressions or 1000 clicks to determine this, you will need to do this with the same controls i.e., page adverts, channels, colors etc.
     
    Danny, Jun 7, 2006 IP