AdSense on pages without any content

Why is it that AdSense TOS says that you can't have adsense on pages that don't have any content, but Google encorages others like registars or large domain holders to park their domains full of adsense ads with no content at all??? Why this double standard?

 

The question is, do those parked domains get ads of any value... or is it a dumping ground for people bidding 1 cent for clicks on adwords? Is the adwords customer being cheated because think they are paying for their ads to appear on sites with related content...but instead get empty parked domains with worthless traffic...

 

Forgive my newbie question...

If the site has no content, how come it got approval from Adsense for displaying ads in the site?

Thanks for the answer.

 

Maybe there are similar businesses that needs domain registration that is why google like it... hosting, seo services, programming, new businesses, etc.

ross dalangin

 

A site with no content cannot be indexed (keywords) for ads to be displayed. So it's a waste of your time, and Google's time.

 

I am actually talking about Registars like GoDaddy & so on. See link below:

http://www.google.com/domainpark

 

Yeah - I agree: it is sort of a double standard.

 

my answer is,...google is thinking that there are infinate numbers of domains to register. knowing if they have their ads on their. their brand gets on there as well. and domains are constantly being parked.

my answer to if its fair? i think no because i dont want my (or others) paying money for a .000000000000001 CTR on those types of sites.

-Tim

 

my guess is the CTR on those sites is actually not too bad. People go there because of old links to these sites, or because they have them in bookmarks, or because they typed the URL in wrong - whatever. If the ads showing are related to what they were actually looking for, they will probably click those ads and they might even be well converting costumers.

 

Well, godaddy is big and we are small so unfortunately the rules are different for them and us.

 

They get approved using a site with content and then just use the cose for use n other sites.

 

Right - and get banned when (not if) they find out... very good plan.

 

I think that these site will be banned

 

how are the ads targetting on a page with no content?

 

I think you need to have content.
good luck

 

Google has a 'parked domains' situation for adsense that is different from the one with us small players.
Parked domains can get away with showing adsense on otherwise empty pages. I read that somewhere. I do think it's partly the big player/small player deal. Parked domains can have decent traffic, so it's just a monetization of that traffic. Targeting the ads would be done by having appropriate titles and meta-tags - and perhaps even by just telling google what the page is about (after all: these are likely premium accounts).

 

You raise some really interesting points here. I never thought of it like that