Adsense is pathetic

Discussion in 'Reporting & Stats' started by RenFromPenn, Nov 20, 2005.

  1. #1
    What is up with Adsense? I have a web site that is based upon a high paying keyword, but I am getting 5 cents a click. Another site is getting 1 cent. Why is Adsense paying such a paltry sum?
     
    RenFromPenn, Nov 20, 2005 IP
  2. Blogmaster

    Blogmaster Blood Type Dating Affiliate Manager

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    #2
    You need to give a little more information if you want help ... such as ummm a link to your site maybe ;)
     
    Blogmaster, Nov 20, 2005 IP
  3. daboss

    daboss Guest

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    #3
    for me, the rate per click has also dropped quite a lot... that's why i'm using chitika to supplement adsense.

    however, i would have to say that the ctr is quite a lot higher for adsense as compared to chitika... :)
     
    daboss, Nov 20, 2005 IP
  4. Will.Spencer

    Will.Spencer NetBuilder

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    #4
    Google AdSense seems to have gotten smart to the "high paying keyword" game.

    I don't pay much attention to keyword cost, and I'm averaging 21 cents a click.
     
    Will.Spencer, Nov 20, 2005 IP
  5. RenFromPenn

    RenFromPenn Peon

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    #5
    Well, I didn't pay attention to keyword cost on some sites either. The one that is getting 1 cent a click was designed without considering cost per click. The 5 cent site was, however, designed with high paying keywords in mind.
     
    RenFromPenn, Nov 20, 2005 IP
  6. joeychgo

    joeychgo Notable Member

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    #6
    I think smartpricing is basically translating into google keeping the high paying ads for themselves and screwing us over
     
    joeychgo, Nov 20, 2005 IP
  7. Will.Spencer

    Will.Spencer NetBuilder

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    #7
    Google claims that "smart pricing" never makes them money, because they pass the lowered costs right back to the advertisers.

    This makes me think that tey have some other system, with some other name, which they don't talk about, which is designed to screw publishers chasing high paying keywords. :D
     
    Will.Spencer, Nov 20, 2005 IP
  8. tweetylover8402

    tweetylover8402 Peon

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    #8
    Hmm... or into Google's pockets. :eek: :cool:
     
    tweetylover8402, Nov 20, 2005 IP
  9. RenFromPenn

    RenFromPenn Peon

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    #9
    Ok, but what about the sites that I have created that aren't focused on high paying keywords. Why are they getting such a tiny amount of money per click? It seems since the Adwords change that the Adsense revenue went way down.
     
    RenFromPenn, Nov 21, 2005 IP
  10. Will.Spencer

    Will.Spencer NetBuilder

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    #10
    It's possible that advertisers are bidding less for those keywords.

    It's also possible that you have been hit with a Smart Pricing penalty.

    CPC on my GSM site plummeted this year; CPC on my Java site soared.

    Only Google knows for sure, and they ain't talkin'.
     
    Will.Spencer, Nov 21, 2005 IP
  11. kneukm03

    kneukm03 Active Member

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    #11
    Here are at least a few things to look for:

    1) Are your visitors from the U.S.? If no, then you're not going to get high paying clicks. Most of the bids are geography-specific to here.

    2) Is your traffic coming from people who are likely to "convert"? Your account would get smart-priced if it gets too many people who don't end up actually buying the stuff. If they are getting to your sites from some other way besides natural traffic, this could be it. Because it's supposed to be account-wide, that means it may actually be your other, low-paying keyword site that caused this.

    3) Is it actually a high-paying keyword? Have you done a test adwords campaign to see?

    4) Are your ads really being based on that keyword and not some other random one? Go do a google search for the term you're targeting. Look at the ads in the search results. If you aren't getting at least some of these, then the problem is you aren't getting the high bidding ads. One solution might be to rewrite the page some - I've had google pick up on random text sometimes and give me irrelevent ads or stuff from a slightly different keyword.
     
    kneukm03, Nov 21, 2005 IP
  12. Arnie

    Arnie Well-Known Member

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    #12
    It's down here too.
    I guess base.google.com has kicked in. Advertizers trying this before they go back to adwords again.
    Base has international media coverage with many local newspapers worldwide afraid of losing their customers. It's an all out attack against the print media, - that's what they feel.
     
    Arnie, Nov 21, 2005 IP
  13. Will.Spencer

    Will.Spencer NetBuilder

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    #13
    Print is dead. -- Dr. Egon Spengler (1984).
     
    Will.Spencer, Nov 21, 2005 IP
  14. nicram

    nicram Peon

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    #14
    I have firmly x cent per click. But sometime (one time per 2-3 months) id drops down to x/4 cent per click. It returns to normal after few day fortunatelly :)

    I thinks it is caused by advertisers (or advertisers missing). In those low-paying days I have only one or two ads in context of my site. Other are not. The CTR is falling too.
     
    nicram, Dec 8, 2005 IP
  15. DarrenC

    DarrenC Peon

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    #15
    I earnt $0.12 without anyone clicking on the ad.. hmm can this happen?
     
    DarrenC, Dec 8, 2005 IP
  16. Arnie

    Arnie Well-Known Member

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    #16
    Sounds quite reasonable
     
    Arnie, Dec 9, 2005 IP
  17. aeiouy

    aeiouy Peon

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    #17

    If you are only getting 5 cents per click it is OBVIOUSLY not a high-paying keyword.

    A high paying keyword would be one that paid a high amount per click, not a little amount.
     
    aeiouy, Dec 10, 2005 IP
  18. ken123

    ken123 Peon

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    #18
    I have noticed my ads are very irrelevant to my sites lately, I don't know why. That may explain why my click thru rate is much worse than Nov.
     
    ken123, Dec 11, 2005 IP
  19. eelsource

    eelsource Peon

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    #19
    I noticed that my payout rate has dropped a lot (70%-90%) from Novemeber to December. So google just started the smart pricing just this month? It's odd. Those kind of payout rate really discourage me from updating my website because google adsense is the only source of my website income.
     
    eelsource, Dec 11, 2005 IP
  20. tweetylover8402

    tweetylover8402 Peon

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    #20
    There are many ways you can monetize a site. Google AdSense is just one. :)
     
    tweetylover8402, Dec 11, 2005 IP