What could cause a PPC rate to suddenly drop by 50%? It can't be the advertisers all suddenly conspiring to pay less could it? Has this happened to anyone else? I haven't changed anything I am doing. What should I be looking for to get back to the rate I was at. Unfortunately I don't remember all the exact advertisers that I had before. I know that there are at least some similar ones that continue. MAx
First of all block MFA sites using competitive ad filter, you can get information about such websites @ adsblacklist.com You can't do much with other ads as google shows relevant ads matching to your content.