Hello, i want to know if CTR or Page eCPM has any connection is it normal for a person as example to start with 0.14% CTR then at then end the month with 0.60%CTR with Page eCPM of 0.33 in other words first day of adsense on a social networking site 1st Jan.... 0.14% CTR $0.11 eCPM 30.. Jan 0.60% CTR $ 0.33 eCPM let says it was always increasing day by day it did not jump... because site was improve by adding content day by day...its normal right? whats a is the best range of CTR ? and ECPM? this are not real stats... just used as an example to understand
They are connected because ECPM is based on CTR and $/click. CTR just measures how responsive your traffic is - what percentage click ads. ECPM is a measure of how profitable your traffic is on average. My sites all range from 10-30% CTR If my ECPM drops below $50-$75, I get nervous
wow .. thats mean 0.60 is nothing? with your rage of statistic.. can you give me a rage how much you make per day.. or a site like urs how much they would make per day?
I wouldn't say .60 is nothing. I don't know what kind of site you have or how you get your traffic. My sites are all info sites. All my traffic comes either from search engines or articles I've posted on article directories. This means the traffic is very, very targeted. In other words, all the people who come to a site are interested in the niche are so they're more likely to click the ads than random visitors. If you've got tons and tons of traffic, a low ECPM can still translate to a lot of money. It's just what you're good at. Some people are good at generating a lot of traffic, I'm not. I am good at writing content. I have several customers who buy 10+ articles/month from me for $15-$20 per article. Because of this, my sites don't have a lot of traffic, but they get great clickthrough and ECPM is pretty high because I only set up sites on niches that pay well. I have only been making sites for 6 months, so I'm not the greatest yet. I have 4 sites right now. They make from $1/day to $20 per day each. The oldest site gets about 150 uniques per week. The newest site gets about about 20 uniques per week. Hopefully, I'll be able to keep the clickthrough good as I expand the sites. (right now they're anywhere from 10 pages to 50 pages each).
The normal CTR ranges between 2 to 5% and in some exceptional cases, it may go up to 10%. With regard to cpm, it has wide variation and anything between 10 - 20$ is good. For a growing site, it is normal to have a lower ctr and eCPM. So never bother about it and continue your work forward. Cheers. -Dairyman