hi guys my website cps is quite low before my cps is very high like 40 to 50 cent per cpc but now its only 10 to 15cent i dont know why it is last 1 month same issue before last moth i earn good with that but now earning very very low can you tel me what is main reason why cpc is low i have made no changes still same ad placement and everything and my niche is health any help is appreciated
See that your content on your website is good and that people are stay a while on your site until they click on the ads. So google can be sure you run a website not only for earning money via AdSense In most times, that helps a lot.
try to get good content or may be you are displaying interest based ads and most of your users might have interest in products which gives low cpc
I used to use adsence,but then it banned me for no reason. Never heard a word from them again. My CPM was 10-15 cents too. It never went higher then 20 cents
Niche and content says all when it comes to CPC, try to make some changes regarding ads sizes and types.
You are not alone. Since December 1st the highest CPC is 16 cents yet before i used to get 0.2 to 1 euro per click. Mine is also health blog. This happened suddenly. Though my ctr and page views have also doubled. But it takes 10 clicks to make a euro yet before 2 clicks were enough. Google is too arogant to come out and explain some of these changes to publishers.