Can the ads be animated? e.g. scrolling marquee, moving up and down, left to right, blinking. And if it can, is it ok with the TOS? Just curious
If you have to modify the adsense code to do that, then no you can't.. otherwise i still think you cant because you're not supposed to do anything to draw attention to the ads. If having an image of an arrow pointing to the ads is against TOS, then blinking, moving ads should be against TOS too. i would advise you to email google about it. They're usually pretty quick to reply!
No, it's not allowed. With Adsense you are not allowed to create undue attention to ads. All of the above methods will definitely fall into that category!