Navigation - Content - Navigation Content - Navigation - Navigation Navigation - Navigation - Content What works best for you? Yesterday I had my layout set to navigation - content - navigation and that got a pretty high CTR when I had a top horizontal link unit under my header, an ad unit under my post titles, and then an ad unit at the end of each article. Today I am trying Content - Navigation - Navigation. Keeping everything the same as before in terms of ad placement, but also adding in a skyscraper next to the content. What works best for you guys?
Does this qualify as experimenting? Seriously, though, I don't consider one day to be long enough to do a real test of anything. I usually let things go at least a week so you can pick up each day's traffic. You also might get approval from Adsense and do some true A/B (or A/B/C) testing real-time. I've asked to do that in the past (showed them a dummy page with what I intended to do) and got almost immediate approval to proceed. I asked for approval since it requires changing the Adsense code.