ads or referral ads?

Hi, because Google only does contextual ads I'm thinking of replacing them with referal ads. Has anyone done the same? How do they compare?

 

Contextual ads usually pay per click only, referrals most of the time require some type of conversion...A sale, registering etc etc.
I would use both probably.

 

I know the difference but wanted to have some feed back about how they compare from people who use both - cheers anyway

 

For me, referrals dont perform well.

 

Make a test for your websites

 

Try both and see what works. I would say Referral ads works better for narrow focus sites because you get more focused users that are more likely to take actions.

 

Google provides Referral ads also thru Adsense for referrals.

 

Here's how I do it...

I have a site that I review stuff... new about the industry, etc... that has content ads.
then, under the various manufacturers pages with info about them and pages for thier products, I have referal ads (OK, honestly, I am still building that section)...
but to me, I think it depends on the page that you're putting the stuff on... and shouldn't be a "per site" thing.

 

When I used AdSense, I had more luck (more $$$!) with contextual ads than I did with referrals.

 

its good if you have both. try it.

 

I use both but the referral ads perform very poor from my side. You think and decide which one to choose?

 

I would go for using both.