Dear User, Can i see my yahoo ads stats in Google Analytic, if yes then how can i make it compatible. How to merge yahoo ads into Google Analytic????????
track paid search traffic from Yahoo we need to separate them using the link itself and the variables we can pass to native Google Analytics. In short we need to develop a proper URL structure that we can use from within our MSN and Yahoo paid search ads themselves. These links must contain information which passes data to Google Analytics about the origin of that traffic. The official term is called URL Tagging. Sounds complicated yes, and it could be, if it weren’t for this handy little tool that Google provides. It’s called the URL Builder.