Ads-Click is a market leader in solutions for search and contextual advertising. The company's technology is used by major Internet players in North America, Europe, Asia and Australia and serves over 5 billion pages views per month. Ads-Click is acting as a disruptive force in the world of online advertising by providing a game-changing level of transparency and control over ad prices and content types compared with other providers. And unlike other advertising networks, because Ads-Click's platform provides full visibility into actual live bids for online ad space, publishers and advertisers themselves determine fair prices for online advertising, rather than a third-party. For this reason, some have referred to Ads-Click as the "the eBay of online advertising." Ads-Click empowers publishers and advertisers through a centralized, highly scalable platform by which to monetize content and generate traffic across multiple channels, models and formats simultaneously. This means first that a single management point can be used to advertise to users surfing the web, using their mobile phones, checking their email, or watching video content and the ads themselves can be deployed in text, image or video format. It also means that publishers can offer alternative pricing models other than cost-per-click, such as cost-per-action, cost-per-view and cost-per-thousand impressions (CPM), flexibility that both advertisers and publishers value to more appropriately monetize campaigns. Finally, Ads-Click provides both more international reach and more tools for segmentation criteria than other providers, resulting in better targeting and higher revenues for both publisher and advertiser. Building on the success of its initial private-label offerings, Ads-Click is accelerating its international expansion to become the first global ad exchange network for Web, Video and Mobile advertising and will be making significant announcements in late 2007 on this front.