AdCenter search network and content network

Discussion in 'Bing Ads' started by baagish, Nov 6, 2008.

  1. #1
    Have anyone idea about adCenter search network and content network?
     
    baagish, Nov 6, 2008 IP
  2. U-BotDev

    U-BotDev Peon

    Messages:
    29
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #2
    what are you asking specifically? search network means traffic from search engines, and content means ads placed by publishers on their pages.
     
    U-BotDev, Nov 17, 2008 IP
  3. adCenterRep

    adCenterRep Guest

    Messages:
    42
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #3
    Good Morning baagish & U-BotDev,

    Content advertising with Microsoft adCenter is just a little bit different than the other search networks; here are some of the sites that we will display the content ads on:

    WSJ.com, FOX Sports, MSN Entertainment, RunnersWorld.com, Wall Street Journal Digital Network , WSJ.com , Marketwatch , Barron’s , OpinionJournal , CareerJournal , CollegeJournal ,RealestateJournal , BigCharts.com ,Virtualstockexchange.com ,CNBC ,Edgar Online, MSN Health & Fitness, MSN Money, MSN Tech & Gadgets, MSN Travel, MSN Lifestyle, MSN Games, MSN Autos

    Please note that as content advertising is different from our search advertising, we will need to refine & limit the amount of keywords that are selected for this distribution. We also recommend that you have search & content separated into either adgroups or campaigns.

    I suggest campaigns as if content features an article that is perfect for what you are advertising and the traffic is high that day for content, you may inadvertently take your search advertising offline for that day.

    Hope This Helps!
    adCenterRep
     
    adCenterRep, Nov 18, 2008 IP