AdBrite: Does CPM-banner position affect payout?

Discussion in 'Pay Per Click Advertising' started by loddp, May 5, 2008.

  1. #1
    If you set up an AdBrite CPM banner zone, does it matter where you stick it on the page? Will a more prominent position attract higher-paying network ads?

    Here's the thing: A couple of days ago, I moved my CPM banner zone to a more prominent place on the page. It's now getting excellent CTR, about 3 times better than the CPC zone I had in the same spot earlier. But since the zone is CPM, those clicks don't directly translate into money.

    AdBrite network is auction-based. Will advertisers automatically bid higher if the zone has better performance? How long will I have to wait for that effect, after I moved the zone to a better place?
     
    loddp, May 5, 2008 IP