Ad Relevancy vs. Search Engines Optimization

Discussion in 'Google AdWords' started by edo sternberg, Mar 21, 2007.

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  1. #1
    Hi guys,

    Does any of you know anything if the ad relevancy principles are similar to those of Search Engines Optimization (SEO). That is, if we implement the SEO principles in our landing pages, would our ad relevancy (and thus our quality score) improve?

    Thanks
     
    edo sternberg, Mar 21, 2007 IP
  2. CustardMite

    CustardMite Peon

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    #2
    I don't know the details of how the quality scores work, I'm not sure anyone does.

    What I can tell you is that the landing page influences the minimum bid quality score, not the quality score that decides your ranking in the search results.
     
    CustardMite, Mar 21, 2007 IP