Ad Ranking Formula: What Does It Mean?

Discussion in 'Google AdWords' started by greenoro0, Nov 20, 2013.

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  1. #1
    Can anybody tell me
    Ad Ranking Formula: What Does It Mean?
     
    greenoro0, Nov 20, 2013 IP
  2. hoftl

    hoftl Active Member

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    #2
    you can find information here https://support.google.com/adwords/answer/1752122?hl=en
    in short this is a formula that Google use to calculate where to show your advertisement - at position 2 or 11
    clear formula was not announced publicly
     
    hoftl, Dec 17, 2013 IP
  3. Joe Badger

    Joe Badger Active Member

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    #3
    Ad ranking formula is used to calculate your ads rank when it is displayed on serps. It is always a Google secret and no one knows what exactly it is. Previously it was something like this :- Ad rank = Max CPC * Quality Score, but now Google has done few modifications in it.
     
    Joe Badger, Dec 20, 2013 IP
  4. adwordmedia

    adwordmedia Greenhorn

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    #4
    AdRank has been a secrecy b'coz I'm not understand how to calculate quality score; Now more confusing in it after new modifications. :(
     
    adwordmedia, Dec 20, 2013 IP