Hello, I'm new to ppc and need some help with my ad group structure. I'm bidding on travel terms such as luxury vacations, luxury golf vacations, luxury vacation rentals. Should I have a luxury ad group and include all of my luxury terms (luxury vacation rentals, luxury golf vacations, etc.)? Or, should I have a golf ad group, and a vacation rental ad group and include my luxury terms. Thank you for your help.
Try a golf vacation group, a luxury golf vacation group, a vacation rental group and a luxury vacation rental group.