Ad Format and Click Through

Yeah, yeah, not specific of stats or you will disappear one night, but I think it general enough to mention that when I went from the 468x60 at the bottom right of the page to the 120x700 in the right column, my click rate slightly more than doubled.

Anyone else had experience with different format ads? What;s the best performing format?

 

My best performing format has been "borderless".

 

Yes, that's whtat I'm going with as well, matching the bgcolor of the site - looks better too-

 

I use the skyscraper layout on the left of each page. I tried both sizes and there doesn't seem to be a difference. My click through rate is has been 3.6% since I started to use AdSense last July. Apparently that is higher than most people's. I guess it just must be the superior content of my pages

 

My best ads format is a box and put it in your content and use the same color scheme as your website. Its really generate revenue for me

 

we've only used the Banner (468 x 60) format. our CTR is pretty pathetic.. we might try to change it later on.

 

and to get higher CTR, use channel to analysis which page that get less clicks, and you would consider not to put google ads there so that will make your CTR higher.

 

Im sticking to the conventional 468*60 and seeing very high CTR.