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Ad exposure dropped 80%

Discussion in 'Co-op Advertising Network' started by jontelofot, Sep 6, 2004.

  1. #1
    Two weeks ago there was a 4-7% chance of my ad beeing shown on any given page in the network. That number is now down to below 1%!

    My total weight has increased about 10% in this time.
    Has the total weight of the network really increased by 400% in two weeks?

    /Jon
    SEMrush
     
    jontelofot, Sep 6, 2004 IP
    SEMrush
  2. a389951l

    a389951l Must Create More Content

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    #2
    How does one know what their exposure is in the network?
     
    a389951l, Sep 6, 2004 IP
  3. jontelofot

    jontelofot Peon

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    #3
    I log the data the script fetches every hour.
     
    jontelofot, Sep 6, 2004 IP
  4. digitalpoint

    digitalpoint Overlord of no one Staff

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    #4
    The more sites that join the network, the less chance individually your ad will show (simply because there are more ads/sites in the network). But since there are many more sites, you actually get more total impressions. So the more sites that join, the less times (on a single site) your ad shows, but it shows on more sites.

    For example, if there were two evenly weighted sites in the network, you would get 50% of the impressions, but only on one other site. If there are 100 evenly weighted sites, you would get 1% of the total, but spread across 100 sites.

    So actually, your ad exposure goes up.
     
    digitalpoint, Sep 6, 2004 IP
  5. rudi

    rudi Peon

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    #5
    Shawn, all this questions only because of lack of stats for everyone of us. Mayby You can add some kind of it to our accounts?
    When some site call http://ads.digitalpoint.com/network.php?type=link, You can count it and show to every member of network.

    Thank You.
     
    rudi, Sep 6, 2004 IP
  6. digitalpoint

    digitalpoint Overlord of no one Staff

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    #6
    Except people don't necessarily run ads for sites they show ads on.
     
    digitalpoint, Sep 6, 2004 IP
  7. rudi

    rudi Peon

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    #7
    It will be nice stats, Shawn and very useful.
    Everybody will know that his ads was added to some site's rotation and will be there next 100 hours.
     
    rudi, Sep 7, 2004 IP
  8. Help Desk

    Help Desk Well-Known Member

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    #8
    That would be one HELL of a log file. This would basically monitor all the views of every site in the program.
     
    Help Desk, Sep 7, 2004 IP
  9. nadlay

    nadlay Guest

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    #9
    Either you trust that the network works, or you don't. You either trust Shawn, or you don't.

    Shawn has provided for free the hardware and systems that allows us all to participate in this network.

    Don't try and make extra un-necessary work for him.

    Let his mind work on new ways to help us instead.
     
    nadlay, Sep 7, 2004 IP
  10. digitalpoint

    digitalpoint Overlord of no one Staff

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    #10
    Well, it also should be noted, that it's not that I don't want to give stats, but the main problem is that information/data needed to generate stats is not logged. For example, each site using the ad network has a cache on their end, so the ad server only sees one request for a new ad per hour. Trying to make ad serving realtime would have a few problems:
    • Tons of data for stats (logging every page view for every site in the ad network).
    • It slows down the sites in the ad network.
    • To do it "right" you would need multiple redundant servers in different locations around the world in case there as a network route break or something to the main ad server.
    • Bandwidth usage on the ad servers would be crazy as well.
    So mostly the costs involved aren't really something I'm willing to foot the bill for on a free tool/ad network.
     
    digitalpoint, Sep 7, 2004 IP
  11. rudi

    rudi Peon

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    #11
    Shawn, I mean only this type of stats, not all page views. Only existing requests to server. Less than 500 sites = appr. 10000 requests (2 numbers: site id, ad id) per day to log.
    Can You show only them on our accounts?
    We all will see how many our ads were added to network rotation last day.

    Thank You.
     
    rudi, Sep 7, 2004 IP
  12. kepa

    kepa Peon

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    #12
    How about just showing how many sites are part of the network upon signing in? That would help a little. I don't want to give you any extra work either (and resources), I know how that is, but that would help I think.

    (unless it is displayed somewhere I just missed it, then call me an idiot...)
     
    kepa, Sep 7, 2004 IP
  13. kepa

    kepa Peon

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    #13
    By the way, I have noticed increases in my backlinks to so thanks for doing this...
     
    kepa, Sep 7, 2004 IP
  14. digitalpoint

    digitalpoint Overlord of no one Staff

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    #14
    Basic stats (total sites, ads, etc.) are already planned when I get time (I have a to-do list for new features also for the ad network).
     
    digitalpoint, Sep 7, 2004 IP
  15. kepa

    kepa Peon

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    #15
    I know how it is, believe me, and this is a free tool and you were generous enough to do something like this and make it available to eveyone for free, so I'm happy to have what I have now...again thanks.
     
    kepa, Sep 7, 2004 IP
  16. Help Desk

    Help Desk Well-Known Member

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    #16
    Let me know if there is anything I can do to help. It's understood that you may not want somebody else playing with your work.
     
    Help Desk, Sep 14, 2004 IP