Hi dear All, Let's discuss ad exchanges. What to share my experience. Yet it was only with Right Media Exchange: their ads sucks: jumping, blinking and so on. Though if ad network uses their yieldmanager solution it doesn't always mean the ads are from exchange. I think Google's ad exchange is the best. OpenX Market - do you know? My main question now (don't laugh) who 'pays' supplier for being in the his market: is % added to advertiser's expenditure or deducted from publisher's revenue? Thanks! M.
If your revenue % is say 75% and the advertiser pays $1.00 per click you will only receive $0.75 per click and the rest goes into the suppliers pocket.