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Actual business name or keyword domain

Discussion in 'Domain Names' started by hiuufji, Jul 6, 2017.

  1. #1
    When registering a domain,what you prefer
    SEMrush
    1. The actual business name
    2. Keyword Domain (stronger in SEOs)
     
    hiuufji, Jul 6, 2017 IP
    SEMrush
  2. billzo

    billzo Well-Known Member

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    #2
    billzo, Jul 6, 2017 IP
  3. keshabdebnath

    keshabdebnath Greenhorn

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    #3
    Can you knowing to SEO Specialist or Domain research site
     
    keshabdebnath, Jul 8, 2017 IP
  4. LonniesSmalley

    LonniesSmalley Peon

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    #4
    Both. Depending on how memorable the business name is. Push the keyword name to it. If it's hard to remember do the opposite and push the traffic to the keyword domain.
     
    LonniesSmalley, Jul 9, 2017 IP
  5. herrmannm44

    herrmannm44 Peon

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    #5
    By the way, in long term prospect, I'd prefer the name of the business. For quick access to a niche, better would be keywords but will be some problem in future.
     
    herrmannm44, Jul 13, 2017 IP
  6. hiuufji

    hiuufji Active Member

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    #6
    Ok seems brand name is good choice
     
    hiuufji, Jul 14, 2017 IP
  7. MrKing01

    MrKing01 Active Member

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    #7
    The best choice is the business name. The business name should in itself have the keyword, if suitable and possible. This will help when it comes to SEO.
     
    MrKing01, Jul 14, 2017 IP
  8. locals

    locals Well-Known Member

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    #8
    Both, you will need multiple domain names in order to succeed.
    There are a ton of reasons why you should use different domain names at different times of your business phase.

    Right now the trend is "Brandables" but I honestly still prefer a great keyword specific dot com domain name.

    Or save up your money and buy just one authoritative domain name.

    Another option is to buy a specific domain name that you are going to use for PPC purposes only. Your business name may not do exactly what you would like it to do in relation to click to sales conversions... however, if you use one domain that does better at converting sales and redirect it to your actual domain name you may see some success.

    One example I can provide is where a company did not have a website, but they had a facebook page and a great domain name. So they did a 302 redirect to the facebook sales page and used the actual domain name for PPC campaigns.

    This way it did not look weird at first, when viewed in the search engines, then once the visitor gets to the business page... they do not really care how they got there or even understand that the page was redirected for the most part.
     
    locals, Jul 15, 2017 IP
  9. adamsmith007

    adamsmith007 Member

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    #9
    I think registering a domain name on your business name is better than choosing domain name based on SEO
    as business name is the identity of your business

    the the top brand business like samsung, apple and sony etc
     
    adamsmith007, Jul 16, 2017 IP
  10. locals

    locals Well-Known Member

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    #10
    Samsung and Sony are brandable terms, they are not real words. So you are contradicting yourself
     
    locals, Jul 16, 2017 IP
  11. herrmannm44

    herrmannm44 Peon

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    #11
    According to Samsung's founder, the meaning of the Korean hanja word Samsung (三星) is "tri-star" or "three stars"
     
    herrmannm44, Jul 17, 2017 IP
  12. locals

    locals Well-Known Member

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    #12
    exactly, thus making it a brandable term, meaning.... "tri-star" or "three stars"

    you can make a brandable term what ever exact keyword match you would like it to be in YOUR MIND... but at the end of the day, the exact match is the exact match and the brandable term is not.
     
    Last edited by a moderator: Aug 9, 2017
    locals, Jul 17, 2017 IP
  13. dscurlock

    dscurlock Notable Member

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    #13
    google prefers brand names over anything else...

    lets say you sell jewelry...

    do use:

    Red Jewelry in your domain or

    Galaxy Jewelry LLC

    Even though google would prefer the brand name, I am not sure if google would purposely
    hold back exact match domains or not, over all, it may not be whats in your domain as
    much as your ability to get the domain/site off the ground. You can call it a brand name
    or anything you like, until the site becomes popular, its just another unknown name....
     
    dscurlock, Jul 17, 2017 IP
  14. herrmannm44

    herrmannm44 Peon

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    #14
    I notice too, that brand name has the higher rank than domain name with keywords.
     
    herrmannm44, Jul 18, 2017 IP
  15. locals

    locals Well-Known Member

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    #15
    This is not true...

    It boils down to the vertical and whether there is any competition for the keyword that is being targeted... if an individual is targeting a NON EXISTENT "brandable" keyword which is not a real word or term, OF COURSE they can rank easier than if they are targeting the keyword "Auto Insurance" without having an authoritative website and domain name.
     
    Last edited by a moderator: Aug 9, 2017
    locals, Jul 23, 2017 IP
  16. Spartan14

    Spartan14 Greenhorn

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    #16
    I prefer a branding name easy for people to remmeber to write on google search . For example if a person find a good article on your site and when it wants to search your site and you have a long domain like buinesstipsinlineadvertisisng well be sure he most likely not find it again
     
    Spartan14, Jul 24, 2017 IP
  17. locals

    locals Well-Known Member

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    #17
    because you probably do not know how to get an authoritative domain name ranked for its keywords.

    The domain name you provided is just a bad domain name. Nobody wants a bad domain name in general
     
    locals, Jul 24, 2017 IP
  18. Flint NIger

    Flint NIger Active Member

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    #19

    Domain name actually dose not play that much on SEO,
    actually the sitemap and page title dose.
    so, better concentrate on company/business name.
     
    Flint NIger, Jul 28, 2017 IP
  19. daica85

    daica85 Active Member

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    #19
    I think that depends on your strategy. If you focus strongly in brand, then the brand name domain is more valuable. But if you want to drive traffic and get leads first to your business, then choose keyword domain, it will help you earn money at the beginning time.
     
    daica85, Jul 31, 2017 IP