Acceptable Conversion Rate for Squeeze Page

Discussion in 'ClickBank' started by chixco, Mar 24, 2008.

  1. #1
    What is your acceptable conversion rate for your squeeze pages? By that I mean, what percentage of the people you send to your squeeze page's email do you expect capture?
     
    chixco, Mar 24, 2008 IP
  2. NCMedia

    NCMedia Well-Known Member

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    #2
    It really depends on what you are offering in exchange for peoples info. I'd say it can range from 5% to 60%, anything higher is absolutely marvelous. Avg i'd say around 25-40% is acceptable. I have since stopped forcing squeezes, i only offer them as supplemental tools on sales pages (but i'm a vendor), as an aff - I would still offer a click through (aff link of course), this will help your G ranking (outbounds), but only a little... Also depends on where/how your traffic gets to your pages. You can send 1000's of hits with .5 conversions if the traffic is not targetted, and 80% or more if it is bullseye.

    Feel free to post your LP/Squeeze perhaps we can help you dissect it.
    NC.
     
    NCMedia, Mar 24, 2008 IP
  3. darkmessiah

    darkmessiah Peon

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    #3
    My only successful adwords landing page gets 65%+ CTR. From there 10% of those actually buy the product. I have used the same format on other product and got the same results (65%). But the people never actually bought the items.

    So if you're paying for those clicks.. I would suggest anything over 50% or you're wasting money.
     
    darkmessiah, Mar 25, 2008 IP
  4. TorchedSEO

    TorchedSEO Well-Known Member

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    #4
    If you aren't getting at least 33% you're doing something wrong. I know that sounds too high but think about it, these people are clicking on your link because they are interested and being taken to a page that offers them a free product just for putting in their name and email address. Sometimes it can be as simple as a bad headline, wrong text colors, too much text, too little text, optin form in the wrong location etc. You should always be split testing everything and tweaking it to the max, its a lot of work but its worth it.
     
    TorchedSEO, Mar 27, 2008 IP
  5. TakeFive

    TakeFive Peon

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    #5
    Between 55%-60%,

    But it really depend, in some niche you can have better conversions
    with 40%, than with 60% in other niche,
    Test and try the whole system, that's the way.
     
    TakeFive, Mar 27, 2008 IP