Hi, I am facing one issue i.e one of my ads are triggering for other relevant keywords even if I didn't include those keywords in my keyword list. Like, in www.google.com.au, if you type the keyword winmx (broad match) my Limewire ad copy is displaying even though winmx is not a keyword for my limewire ad group. And also every variations of winmx work my limewire ad is triggering. I checked the keywords in limewire ad group and ad copies even. I heard about in Google that with using broad match type, we'll also enjoy the expanded matching for other variations and terms. But, i getting unnecessary impressions for my ad group. Any one has faced this scenario?? Thanks, Samroy!