It's much easier than html and css, so you can do it yourself. And its only $99, which is much cheaper than hiring a pro. Version 1.0 was just launched today. There's an opening special, for today only it's half price, just $49. So check it out at www.siteswish.com P.S. I also run a design and development service, for those who still prefer to outsource, or have more complicated requirements.