Since no one uses the yellow pages anymore, our business needs some web generated business. Any quick suggestions for optimization so we can start directing some search traffic to our web site?
Your site has less content. I would suggest that you must search for the right keyword to target that is related to your business use inventory.overture.com for your keyword research. If your site is new target a keyword which is less competitive. Then create a content using your targeted keyword in a way that it may not look keyword spamming. You can start creating your content by giving description of the services which your company offered. I hope my suggestion helps you. Goodluck
Your should add more relative content to your website, and makes your contant page more protruding that more people will contact u. liran
RoadTech - there is no EASY and FAST way about it. Your 2 main weapons are going to be Paid Search Marketing and Organic Search marketing. Here's some info on the differences - Using PPC and SEO Organic Search marketing V Paid Search Marketing As far as SEO goes, start reading to understand the basics. Then decide if you want to 'do it yourself' of hire some one. Reading; SEO Book by Aaron Wall; http://www.seobook.com/ Mike Grehan SEO Book; http://www.search-engine-book.co.uk/ Buyers Guide to SEO; http://www.sherpastore.com/Buyers-Guide-Search-Engine-Optimization.html Internet Marketing for Dummies; http://www.dummies.com/WileyCDA/DummiesTitle/productCd-0764507788.html SEO Handbook - http://www.the-seo-handbook.com There is nothing FAST nor EASY about SEO. People that say so, are talking about many long phrase targets (long tail) that are not the money producing 'money terms'. If it was easy to get to the top and get quality traffic, we'd all be #1... that is impossible. Just like off-line marketing, your budget will dictate your 'reach'.
Janna....I tried adding keywords to the first page. If you have a chance take a look at it and tell me if I can do anything better to help with the search engines.
Road tech... For some reason you seem to have meta tags outside your </head> tag. You may want to have a look at that. Also, you need to pick your keyword phrase - whatever it is i.e. 'las vegas road assistance' and include that in your page title and H1 tags on your site. Note: You currently don't have any H1 tags. Top start off with you need to start writing articles in your genre and submit them to sites like Ezine Articles, linking back to you with your keyword phrase. There's lots more you can do, but try doing that to start with