Hi, Yes, it's right under your nose in your own logs. I was examining the logs of my site and there's a lot of people coming into pages that are not really relevant to what they're searching for. By examining your log files to see what people are searching for when they land at your site you can see EXACTLY what they're looking for, including the exact search phrase. So. Time to build some relevant content so people might actually find what they're looking for at your site Cheers Chris
Your own Website's logs. Basically he is watching how people are getting to him and what term they are searching for in Google(or the others) to get there. This has been a regular part of my SEO for a long time as log analysis is crucial in many ways.