I've heard a few things in a thread that I'm looking for clarification on. I'm pretty green at this, and I want to get a few things straight - so any help would be wonderful! The minimum payout threshold means how much you need to earn before you get a payout, right? What's a good average number I should be looking for and what number is too high(or low) to be a deal-breaker? Also, ACR (Is this the same thing at CTR?) is how many clicks per impressions, right? If your ad is shown 100 times, and one person clicks on it, it's a ACR of 0.01%, yes? Again, What's a good average number I should be looking for and what number is too high(or low) to be a deal-breaker? Where can I go to learn more about how XML feeds can help in advertising? I know OF them, but haven't monkeyed around with them too much. How can a feed for publishers help, and what would be in that feed? Thanks for answering my questions, I know a lot of these are terribly redundant, and is like someone asking "How do I use soap?" to a lot of you professionals, but humor me if you could, I'd really appreciate it! Also, feel free to drop me any other hints or things you think I should know! Thanks!!!