How does a career in Marketing work... Do I have to come up with ideas to market new products, or can I merely work on finding the best, most efficient way too advertise existing products. Sorry for the sheer simplicity of this question... I am a college student who knows little about the corporate world! Thanks, investopediafreak
Corporate marketing usually consists of various positions. You could be in the creative department, where you would find various ways to market a product. Or you can do market optimization, where you would tweak campaigns and etc.